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Chinese Regulators Impose Stricter Rules for Baidu's Healthcare Search

CAC, 5/09/16

Following their investigation of Chinese search engine Baidu's (Nasdaq: BIDU) business practices in the online healthcare advertising sector, the Cyberspace Administration of China, State Administration for Industry and Commerce (SAIC), National Health and Family Planning Commission of the PRC, and related departments of the Beijing municipal government have announced a set of healthcare-related online search requirements to which Baidu must adhere. Read More

China's NHFPC to Crack Down on Fraudulent Hospital-related Online Practices

NHFPC, 5/03/16

China's National Health and Family Planning Commission (NHFPC) has released a notice that it will work with all related departments in China's provinces, autonomous regions, and municipalities to crack down on "hospital scalpers," misleading hospital-related advertisements, and people who fraudulently recommend hospitals via online channels. Read More

Rumor: Putian-based Private Hospitals to Cease Search Engine Marketing

National Business Daily, 3/26/15

An unsigned document attributed to the Putian Healthcare Industry Chamber of Commerce and dated March 21 claims that chamber president Lin Zhizhong, at a recently held meeting, called for all members to cease all paid internet promotions on April 1. Read More